Wednesday, February 3, 2016

How has the Internet Improved Society?

 The internet, or "the world wide web" as it is nicknamed, has revolutionized the world in areas of communication, journalism, research, music, business and many others. The internet has changed the way companies operate, the way we learn new things, the way we spread awareness, and without it, we would be missing the ease that it provides. Because the internet is a "world wide free broad cast medium for all" newspapers, broadcast stations, and bloggers can publicize their opinion or new found information within a matter of seconds to anyone with internet around the world (Doyle.) According to internetworldstats.com3,366,261,156 access the internet every day. With many people owning smart phones, their source for news is the internet. Along with this fact, those in journalism have pressure to publish online stories within an hour of an event occurring so its readers can access it. The internet has also provided a whole new avenue of opportunity for business. The web was found in the late 1990's as "a site of commerce that has of course continued to grow" (Read, 36). Through websites such as Ebay, Amazon, as well as various retail stores that have online purchasing available, the internet
has changed the way business is done, as the number of online customers only continues to grow. Through sales such as Cyber Monday, occurring around Christmas time, businesses have created opportunity for an incredible profit from those who would rather not brave the crowds at the mall, or those looking for specific sales. According to CNBC, over 131 million people shop on Cyber Monday, creating an incredible amount of internet traffic and sales, blowing profits through the roof. Because of the internet, culture has completely changed in terms of social media, the way people communicate and the introduction of slang, etc. There has been a shifted focus in phone calls, personal contact, and"traditional communication" between friends, family, as well as coworkers have completely transformed due to Facebook, Twitter, Tumblr, Snapchat,etc.
As digitalinformationworld.com conducted studies concerning social media, it was found over 1.44 billion people actively use Facebook every month. Because of this fact, advertisers have countless opportunities to present their products, companies, etc. Once the realization was made that the Internet could be used for "more than business communication, but for business period," its worth was raised in the eyes of businesses (Read 36.) " Because of the internet's ability to project ideas, news, advertising, provide platforms of communication, it has completely reconstructed the way the every day person accesses news, learns of products and companies, as well as how they are able to stay in touch with those around them both in professional and casual circumstances. Without the internet, society would be missing out on major steps of advancement in marketing, business, and adopting ideas from those in other parts of the world in other countries and cultures. 


Works Cited
Ahman, IIrfan. "Fascinating #SocialMedia Stats 2015: Facebook, Twitter, Pinterest, Google+." Fascinating #SocialMedia Stats 2015: Facebook, Twitter, Pinterest, Google+. Digital Information World 2015, 1 Feb. 2015. Web. 03 Feb. 2016.
Ellyatt, Holly. "It's 'Cyber Monday': Here's What to Expect." CNBC. CNBC, 02 Dec. 2013. Web. 03 Feb. 2016.
Reed, T. V. Digitized Lives: Culture, Power and Social Change in the Internet Era. N.p.: n.p., n.d. Print.
"World Internet Users Statistics and 2015 World Population Stats." World Internet Users Statistics and 2015 World Population Stats. Miniwatts Marketing Group, n.d. Web. 03 Feb. 2016.

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